Change Yourself to Change Your World

CHANGE YOURSELF, TO CHANGE YOUR WORLD Often times I hear people say â€Å"if I am in his position or status, I will do better and change things for good†. This statement is made when people feel that their boss (es), employers, leaders and government officials are not performing or living up to expectation. They expect so much from these people and get less than they thought or envisaged. There is this axiom that says â€Å"you cannot give or offer something that you don’t have†.The gross indiscipline, misconduct, under-development or deficiency of any Nation or sphere of human endeavour is a sum total or directly proportional to the gross indiscipline, misconduct, under-development and deficiency of respective individuals in the Nation or sphere of human endeavour. People want to change things for good even when they are not changed themselves. How can you change, influence, or make impact in your world when you are not changed, influenced and impacted on your i nside?Everybody is crying for change, transformation and development when they are not changed, transformed and developed. How do you expect your leaders and bosses to help you and solve your problems when they themselves cannot help themselves and even solve their personal problems? A good reason is that majority of them have not developed the full mind potential to function effectively in that capacity.If you truly, sincerely, intentionally and passionately want to change and influence your world, you must truly, sincerely, intentionally and passionately desire to change your complete state (i. e. body, spirit and soul). How can you bring about growth and development to your world or the Nation, when you have not/ are not bringing about growth and development to yourself? The attitude and character you display or portray now will be synonymous with your character and attitude when you finally become a leader in any capacity or field (i. . , in Academics, Politics, Business, Minist ry, Sports, Entertainment, Tourism, Security, Arts and Culture). The truth is, and still remains that, if you don’t change yourself positively, you cannot change your world positively. In actual sense, you may even end up becoming worst than your Predecessors or perform badly than they did in their time. Leadership is all about changing and influencing people positively!I’m very much enlightened and aware that you have great future career aspirations and ambitions; but you’ve got to tell yourself the truth and ask yourself these simple but all important questions â€Å"are the things I am doing presently in consonance with my dreams, visions and aspirations in life? â€Å"Will I be able to make positive change in my world in 10 to 20 years from now, in cross examination with the things I am doing now? † â€Å"What skills, abilities and potentials do I have that will give me an added advantage over my predecessors and leaders†?Everybody is complain ing about bad roads; uncompleted or abandoned capital projects; poor regulation and maintenance of electricity; fraudsters invading our financial and economic sectors amassing wealth for themselves, detrimental to the growth of the people; fallen standard of our educational systems; insecurity in the Nation; poor sanitary conditions; poor response to capital projects from leaders; poor conditions of service for both public and private workers; moral decadence, gross indiscipline, misconduct and indecent dressing amongst the youth; projects completed with sub-standard and inferior materials and equipment; high rate of unemployment; poor remunerative service and fringe benefit for workers; poor standard of living of citizens, and others too numerous to mention: but only very few individuals are willing and ready to pay the prize; and really able to bring about positive change when they are elected or appointed into the different offices. If you are a Student or pupil, your level of su ccess in future will be a product or a reflection of your level of seriousness in your studies now.Why not suffer or bear the pain now to enjoy tomorrow, instead of playing prank and â€Å"enjoying† now to suffer or bear the pain tomorrow? Always have it in your conscious mind that, Success and Excellence come with a prize; you either pay now and play later or play now and pay later: either way, you must pay! Always endeavour to change yourself in order to change your world when the time comes. Ask yourself â€Å"will I do better than my Councilor; Local Government Chairman; Ministers and Commissioners in different capacities; Senators; Governors and even the President, if I am elected or appointed into their position(s)? † â€Å"Not until you are able to change yourself, you will not/may not be able to change your world†This is a clarion call for every individual irrespective of age, status, colour, family background and disposition to take responsibility in ch anging themselves before they think or talk about changing their world. Let’s all stop the pretence! Let’s all start building and developing our character from where we are. Let’s stop complaining of poor sanitation or environmental hazard when we are the ones throwing dirt on the streets and our environment. Let’s stop disobeying traffic lights and signals in order to avoid accident. Let’s stop crying because of high rate of unemployment, and acquire relevant human capital skills and abilities which will enable us to become self-employed, and become assets to our society/world. Let’s stop criticizing our leaders and bosses unconstructively.Let’s all join hands with the government and other bodies to make our Nation a better, comfortable and convenient place to live in. Let’s all look out for possible means, and harness the resources available in changing ourselves positively, in order to change our world. Let’s all deve lop positive mental attitude about our religious, political, academic, media and entertainment sectors; and take the bull by its horn in bringing about lasting peace, progress, harmony, growth, development and advancement in our world (spheres of endeavour). Remember, you cannot confidently talk about changing your world when you’ve not changed yourself. â€Å"Change yourself to change your world†!

Othello – Consider the significance of Act 3 Scene 3 to the play as a whole

What impressions does this episode make on the audience and by what means? How does Shakespeare prepare the audience to find this episode believable? Othello was written by Shakespeare around 1602 and was set 35 years previously to that time (around 1571) during the Elizabethan era. Shakespeare got the idea for the play from the Italian Novella ‘Gli Hecatommithi' and only changed minor details slightly. He kept the same plot but some of the characters and themes in the play were very different. The play itself is a tragedy and includes the things that Aristotle defined as what a tragedy should include. Firstly, a protagonist, this is Othello. He is the protagonist as the play shows the story of his fall from a place of eminence as is required in all tragedies according to Aristotle. Othello is a tragic hero in that he portrays a man with much greatness. Othello also has many weaknesses. In order to really understand the character of Othello, we have to understand him as a tragic hero with greatness and weakness. At the beginning of the play his life is in order, as he was married to the beautiful Desdemona, the younger daughter of a well-respected Senator, Brabantio. However, Othello is a Moor, and their marriage was frowned upon. In the play Othello is seen as a ‘moor' therefore an outsider, he has to try to come to terms with Venetian rules. His fatal flaw is his jealousy, which is set off by Iago, the villain of the play. This noble man meets with tragedy by falling to Iago's temptations and believing that his wife is unfaithful to him. This is because Iago is the antagonist in the story, also a vital part to a tragedy. He plays on Othello's weakness, bringing out his fatal flaw of jealousy and making him believe that Desdemona and Cassio are having an affair. During the course of the play, Iago kills Roderigo and Emilia, his wife; and he stabs Cassio, wounding his leg. His manipulation leads to the deaths of Desdemona and Othello. In the play there is physical movement of the characters from Venice to Cyprus, which helps towards the insecurities of Othello developing further. Venice was where the love between Desdemona and Othello developed and therefore gives the relationship a sense of security. In Venice any problems there is order and control and any problems are dealt with swiftly and even though Othello is still an outsider he is valuable to them. However, the move to Cyprus makes Othello vulnerable in that he is no longer valued and is being moved away from what he knows – into the unknown, which makes it easier for Iago to play on Othello's insecurities as they are more susceptible to attack. Before they move there is a storm, which relates to the turbulence to Othello's life that will be brought with the move. The scene I am focusing on is Act 3 Scene 3; this is the longest and most dramatic scene in the play. It is the climatic turning point of the play and is significant in that it is the first time Iago really begins to take hold of Othello, to manipulate him and make him lose his trust in Cassio and Desdemona. A key event in this scene is when Iago says â€Å"Ha! I like not that† As this is the beginning of Iago's manipulation over Othello making Othello curious as to what Iago means and therefore making sure Iago has Othello's attention. Iago plays on Othello's insecurities here and makes Cassio's exit seem guilty. In this scene one of the most noticeable changes is that of Othello's language. Prior to this scene Othello's language is gracious and noble, though he claims it is not we can see clearly that it is, for example when he says he does not just lust after Desdemona â€Å"To please the palate of my appetite, nor to comply with heat the young affects In my distinct and proper satisfaction, But to be free and bounteous to her mind† At the beginning of the scene his language is still gracious and he is still free of Iago. He says â€Å"sweet Desdemon† which is the last time he shows his affection to her as Iago gets his hold over him soon after this. However, during Act 3 Scene 3 his language begins to change, it becomes more suspicious and begins to resemble Iago's language as he begins to use imagery. He also begins to curse as Iago has done previously, Othello damns Desdemona to hell, all this shows the hold Iago has over Othello and how he has already been able to influence him. He is doing this by using Othello's insecurities to get to him, as he is a ‘moor' (is black) he has already felt like an outsider and this also allows Iago to be able to get to him. Othello says, â€Å"Thou echoest me, as if there was some monster in thy thought too hideous to be shown† this simile shows that Iago's insinuations are beginning to affect Othello. This is an example of Othello's dramatic language and the use of different literary devices. However previously in the play he claims to lack gracious speech â€Å"Rude am I in my speech† but proves himself to have the most exquisite and gracious use of language of all the characters, but this is all before Act 3 Scene 3. During and after this scene, his previously emotive and strong language becomes more fragmented as he becomes more consumed with his jealousy and has aggressive outbursts such as â€Å"Damn her, Lewd minx! † which completely contrasts with the language he would have used before this scene and shows how he has changed and the beginning of his downfall. He becomes very nearly unable to make full sentences â€Å"Noses, ears, lips. Is't possible? Confess! Handkerchief! O devil! † showing his upset and extreme anger. Othello himself hates chaos and disorder but in this scene we begin to see language becoming much more chaotic and losing its order. This shows the previous scene to be ironic as it shows Othello checking the battlements, which is his public life, though it is his private life that is actually in danger. Also in Act 3 Scene 2 it shows Iago helping to check the battlements, which again is ironic as Iago is the one trying to break down his defences in his private life. His language continues in this chaotic and fragmented structure until he kills Desdemona and realises his error. After this, both his character and his language are restored to their former selves. Iago also uses interesting language in the play, however throughout his language is of a manipulative manner and does not change much throughout the play, one of his main types of manipulative language is imagery, for example â€Å"it is the green-eyed monster which doth mock the meat it feeds on†. The green eyed monster symbolising jealousy and helping to implant ideas in Othello's mind about Desdemona having an affair, it is also ironic in that Iago is inferring that Othello is being deceived by Desdemona when it is actually Iago that is deceiving him. In his deception of Othello, Iago also influences his language and Othello begins to use imagery too, this shows the effect of Iago is actually having on Othello and how successful he is. Iago manages to successfully manipulate Othello and gets a persuasive effect by manufacturing expressions. Iago manages to stay in control of his language throughout the play and uses anti-heroic language, which is the complete opposite of Othello. Iago speaks plainly and directly, always being very self-assured. Iago's manipulation must have been done for a reason and there are many possible interpretations of Iago's motivation. One of these interpretations is that Iago is gay. This would explain why he wanted to trick Othello, if he was attracted to him. This may mean that Iago wanted Desdemona out of the way because he was jealous. However another reason may be that he is attracted to Desdemona. This would explain when Iago says â€Å"My friend is dead; ‘Tis done at your request. But let her live† This is either Iago actually attempting to stop Othello from killing Desdemona, however he could also have said this to plant the idea of killing her in his head. Iago also says â€Å"Now, I do love her too† in Act 2 Scene 1 which shows that it is possible that he has fallen in love with Desdemona, though he could be saying this because she is aiding him with Othello's demise. If Iago did feel strongly about her, again his jealousy could take over and cause him to manipulate Othello. His jealousy of them and their relationship is likely to have played a big part in his motivation, whatever it may be. Even though these are all possible motivations, Iago uses the excuse that it is because Othello gave a better job to Cassio and he wants revenge. A reason that I consider more likely is that Iago is racist and, like Othello, doesn't like to see people who he believes are inferior to him tainting his superiority. So therefore it angers him to see Othello, a moor, an outsider and inferior to him, having an important job and having a beautiful white wife and thus has a higher social standing than him. Basically, this interpretation boils down to Iago's pride getting the better of him and him being able to manipulate the other characters makes him feel superior. In the play Shakespeare uses many dramatic devices in order to forward the story of the play. Women in the play have been used, such as Bianca, both to help Iago in his manipulation and move the play forwards. Bianca is used purely as a dramatic device, being used in Iago's manipulation and being used by Cassio too. Emilia is also used as a dramatic device in that she has split loyalty and allows herself to be controlled by Iago to get love from him and unknowingly helps Iago and betrays Desdemona. Desdemona however is much less impressionable; she is more strong willed and emotional. Her loyalties are not split, as she is loyal to Othello but is unknowingly used to further Iago's plot for revenge. The handkerchief is a very significant dramatic device as it is used to further Iago's plot and finally sending Othello over the edge. This handkerchief links all the women together and is a very meaningful symbol. The colour of the handkerchief is important. The white of the handkerchief could symbolise innocence and purity with the red of the handkerchief symbolising blood. This could also be blood on the wedding night, which shows the strong bond that they have, but when the handkerchief is lost then the bond between the two of them is also broken allowing Iago's plan to end successfully. However the red on the handkerchief that may symbolise blood, could also be carried on to symbolise death, which is foreshadowing the end of the play. We can believe that Act 3 Scene 3 could have actually taken place for many reasons. Firstly we must consider ‘honest' Iago's status. Iago has been put in a job in which he has to be near Othello and is considered a friend by him. Iago is very trusted by all the characters that he is able to use in his plot, therefore making it much easier for himself, often being referred to as ‘honest Iago'. Iago also has very strong persuasive techniques and is very skilled with them, allowing him to use skills language such as imagery to his advantage. Along with this, in true tragedy style, Othello has flaws, as does any protagonist in a tragedy. He is flawed in that he takes people at face value and is extremely trusting. This flaw allows Iago to manipulate and persuade him round to whatever Iago wants him to think. In this scene it is easy to see that Iago has a huge hold over Othello already. This is because Othello takes Iago at face value and believes him to be an honest man, also because the problems Iago is inferring are all part of his insecurities. He was already insecure as he was an outsider as a moor but in Venice he was needed so had some security as this was also where his and Desdemona's love developed. This meant he had a sense of security in both his public and private life. However the move to Cyprus and into the unknown made him even less secure making him believe anything without asking about it and even the slightest evidence seems like solid proof to him. This is believable because the language change has showed us that he is insecure. This brings the play to a tragic close filled with death and realisation and shows the scene to be believable.

Complexity theory in public management Research Paper

Complexity theory in public management - Research Paper Example Unfortunately, complexity theory has little been used in public management. In other social sciences, for example economics, evolutionary approach has widely been used instead of complexity theory. The question on whether complexity theory can increase our understanding of the phenomena of public management is intriguing. Weber (2008) says that the public sector has largely been ignored because of its stale and impractical ideas which are only based on the understanding of its existence. Public management has in the recent past crumbled and therefore, its time to replace its proliferation of frameworks, theories and concepts (Weber, 2008). Because of complexities in public management theories, public management has split into many sub-strands, like sociologists, political scientists, economists, and management theorists, who are developing alternative theories that try to explain management in the public sector. Complexity theory and problem resolution Complexity theory helps to addr ess problems of decision making and service delivery in public management. ... Complexity theory has all potentials of addressing the challenges in public policy and management that practitioners face. They are also important in weaving many theoretical strands in management of public sectors into a seamless whole. Early works that have tried to connect public management with complexity theory related concepts wasted by great scholars like Douglas Kiel and Sam Overman among others (Weber, 2008). Public management policy has recognized limitations that they are prune to due to the complexity and diversity of human nature. Decision making is characterized by both practical and theoretical limitations due to rational; thinking and comprehensive protocols. Complexity theory provides the groundwork within which alternative ways of understanding these rationalist protocols and logistics can be recognized. According to Weber, complexity theories may be the only solution that will help increase theory’s coherence and re-invigoration of the discipline across many perspectives that bear these problems in public management. Complex adaptive system is particularly suggested as an essential way of understanding systems that provide an intellectual framework where fresh understanding of the systems of public management can be observed and sought. The multiplicity, non linear interactions and intensity of complexity theory seems to agree with complex adaptive theory. Though their outcomes are rarely fully predictable, they may not serve their purpose well in public management. Emergent order and self- organization concepts seem like characterizations that are reasonable. Effects of complexity theory on management practices in current systems Complexity theory gives the public sector a big room for improving the understanding of public management and

Eco-capitallism Essay Example | Topics and Well Written Essays - 1500 words

Eco-capitallism - Essay Example Backing this argument is the fact that efficient utilization of resources such as fuel, water and other raw materials is not only good for the planet, but boosts profit margins for businesses as well. To this effect, the overall observation is that the less input a company has on production, the larger the profit margin. However, the catch is that this ‘small’ amount of input must be put into efficient use, contrary to which no positive results will be realized. Of importance to this paper is the rationality behind some of the green production methods that eco-capitalists advance for, and their tenability in the current world system. To begin with, development of cities across the world has resulted in replacement of greenery with roads and buildings. Notwithstanding the necessity of these modern infrastructure, demand for greenery within the population has also been increasing in an exponential manner, especially in the wake of emerging environmental changes and changes in weather patterns. Wong et al (2010) observe that upon realization of the same needs for greenery among the population of Singapore, the country adopted a greenery project that aims at making the country green, i.e. increasing plant coverage within the country, especially in major towns. Famous to this project is the vertical greenery endeavor. The vertical greenery system has been hailed as efficient in saving energy, making it a suitable project for a country that heavily relies on air conditioning parameters due to its extreme climatic conditions. Claims advancing that the project reduce air and noise pollution that is characteristic of the country as well as that it brings humans much closer to nature, especially in urban setups support the vitality of the project. True as these may be, the project is not devoid of challenges that not only hamper its development but also makes it less feasible. For instance, the need for constant clearing of overgrown plant as well as dead plant

The Impact of Terrorism on Liberty Essay Example | Topics and Well Written Essays - 3000 words

The Impact of Terrorism on Liberty - Essay Example Yet, to be effective in the fight against terrorism, the terrorist must be well defined and the target needs to be focused. Terrorism is by its nature an act that feeds on the public's fear of violence more than it relies on the violence itself. To confront these fears we react in numerous ways to diminish the possibility of a senseless and unwarranted attack on our population. In a free society, we leave ourselves open to be penetrated and we remain perpetually at risk. Our freedom of movement, loose borders, and laws guaranteeing individual liberty place a heavy burden on the organizations the public expects to protect them from a surprise attack. To reduce the terrorist threat, it becomes necessary to erode the liberties that the same organizations are sworn to protect. This dilemma manifests itself in a debate over this tradeoff as liberty is sacrificed for security. At what point does the security become more troublesome than the fear Is the security worth the cost To sufficiently analyze the debate that surrounds this question, it is first necessary to frame the question with a well-focused definit ion of terrorism. The objectives of the terrorist must be considered as well as their motivation. ... The importance of the debate can not be overstated. The founding principles that reside in the Constitution of the United States are at stake. Freedom of speech, association, and movement become at risk as laws are enacted which silently chill the document's intentions. This slow creep into heightened security does not repeal, but rather steps on and renders meaningless the 4th Amendment. The debate is a high stakes debate and one we can not afford to get wrong. It is generally accepted that the public wants universal freedom as guaranteed by the Constitution. It is also understood that the public requires security and is willing to compromise their liberty when necessary in extreme and demanding circumstances. Determining the point that additional security is no longer worth the loss of liberty is an arduous task that is of great concern to everyone. Getting it wrong could mean the meaningless and unnecessary loss of lives or liberty. The necessary information to analyze the debate that surrounds this issue comes from a consensus viewpoint of government and international agencies as it pertains to the definition of terrorism. A recent study from the University of Chicago and other relevant academic works will be used to define the motivation of terrorism. Laws such as the Patriot Act and Homeland Security Act will be analyzed to grasp their reach. The viewpoints of the Department of Defense, Department of Justice, and State Department will be considered as well as credible opposing viewpoints. A realistic assessment that the increase in security has had on the daily lives of Americans will be considered as well as the implications it has on the future. An attempt will be made to separate the reality from the political rhetoric as the question is

Awnser A, B or C Research Paper Example | Topics and Well Written Essays - 2000 words - 1

Awnser A, B or C - Research Paper Example However, the need for controlling the unknown, for creating parameters through alteration so that the odds of a good life are increased deletes the potential for challenges and obstacles that stimulate creativity and innovation. In trying to control the future, in creating a life in which all elements of natural creation are subjected to human manipulation, the nature of human existence is greatly altered, inextricably detached from the surprises that enrich the nature of life. In genetically engineering children, the natural order of life becomes something that is defined by hubris, eliminating the potential for greatness that is born of adversity and ending the true existence of humanity. Francis Fukuyama puts forth arguments against the use of genetic engineering as a way to improve the human condition. He suggests that to use these forms of science to change the outcomes of life would be an inroad to changing the nature of humanity (Fukuyama). This argument clearly expresses the basic nature of scientific meddling in human development. The concept that humanity is vulnerable to the ways in which science has the capacity to change elements of life provides for a cascade of effects that can ultimately change perceptions, shift ideological beliefs, and push cultural construction towards a world in which little is left that has the basic elements of human life still held within it. When applied to the question of genetic engineering babies, the acceleration of these problems has the potential of changing the nature o human existence to a point where life is essentially changed. In choosing the attributes of a child from a menu of options so that parents have the belief that they can create the exact child that they want, human interaction and existence will fundamentally change in ways that will represent irrecoverable losses. One of the most powerful arguments for human genetic

Effects of air and water pollution Research Paper

Effects of air and water pollution - Research Paper Example As the world urbanization and industrialization occur at a rapid rate, so does environmental pollution involving air and water quality pollution occur. Large amounts of potentially harmful emissions from industries around the globe find their way in to the atmosphere every single day. Likewise, millions of tonnes of wastewaters containing potentially harmful pollutants find their way into water bodies and underground water aquifers. Several bodies have been initiated with the main aim of conserving environment. Some of these bodies in clued NEMA, Centre for Sustainable Development and others. In their efforts to conserve mainly air and water pollution, they have set by-laws in conjunction with countries’ municipalities to bid those involved (Reitze 13). Despite these continued endeavours, water and air pollutions increases each day. In fact, research shows that as technology changes, the pollution increases consequently increasing the effects (Hill 20). This paper discusses in depth the effects of air and water pollution to people resulting form environmental and technological changes. Poor air quality affects human health, damages crop and animal life, and degrades fragile ecosystems. The severity and impact depends on the quantity and concentration of pollutants, the duration of exposure and the susceptibility of the sensitive receptors. Inevitable is the impact of air pollution on human health. Never the less, equal attention is necessary for all other receptors that include the ecological and the built environments, besides human health. One of the generally recognized effects of air pollution is ill health and death. Although natural processes cause air pollution, manmade causes are the most prevalent and harmful causes (Gillespie 145). Manmade causes of air pollution include power generation activities, industrial production processes and the automobile activities. Tobacco smoking, combustion of solid fuels like wood, coal and charcoal, which house hold commonly use for cooking and warming houses are the leading causes of indoor air quality pollution (Reitze 45). Other sources of indoor air pollutants include paints, cleaning agents, detergents, pesticides, home appliances; furniture and air conditioning systems cause significant chemical and biological indoor air pollution. Combustion of fossil fuels is the leading source of air pollution, since it contains such pollutants like sulphur dioxide, fine particulate matter, nitrogen oxides, carbon monoxide, ozone and volatile organic matter, all of which have profound adverse effects on humans (Chiras 52). Health effects of air pollution range from chronic effects to acute effects. Among these, are minor eye irritations, irritations on the upper respiratory system, chronic respiratory illnesses, lung cancer, heart problems and deaths resulting from suffocation and exposure to noxious gases in the air. Bronchitis in adults and acute respiratory problems resulting to chocking and su ffocation in children are common effects of air pollution (Gillespie 108). For people with pre-existing lung and heart conditions, air pollution is a major cause of worsening conditions. For instance, among the asthmatics, air pollution increases the frequency and severity of attack, and accounts for many deaths among people with heart conditions (Harrop 52). Overall, long-term and short-term exposure to air pollutants lead to reduced life expectancies and premature deaths. The impact of air pollution on humans depends on the concentration of the pollutant, its type, duration and concentration of exposure, and individual vulnerability to lethal exposures. Predisposing factors like poverty, age; both old age and infants, and pre-existing health complications put people in increased danger of poisoning and serious effects of air pollution. For instance, poor urban communities usually reside in poorly ventilated house congested in small slum sharks, and more likely to use dirty fossil and biomass fuels.

Latin America Essay Example | Topics and Well Written Essays - 1250 words

Latin America - Essay Example Monroe Doctrine was a proof of new American imperialism, which attempted to secure American interests in the Western Hemisphere, as is evident from the speech of President James Monroe, delivered on the occasion of seventh annual meet of the Congress on December 2, 1823. It was made clear to the Western nations that America wanted no outside interference in the political matters of the countries of Western Hemisphere. Actually, the Monroe Doctrine was an indication of American desire to increase its political hold on the Latin countries, being ruled by proxy of the European powers. The purpose of the Doctrine was initially concurrent; it aimed to thwart away the European powers from the region, which later became part of its policy to bring the Latin countries under American impression, irrespective of the feelings of the people of Latin American countries. Things turned for the worse for American interests when the Monroe Doctrine was invoked in 1865 because of military support prov ided by America to the Mexican President Benito Juarez for organizing a successful revolt against the Emperor Maximilian (The Monroe Doctrine 1-2). US Policy Failure It is also contended that the Pan-American movement of the US in the 1880s and 1890s was initiated to secure the commercial stakes of the US. The leader of the movement, James G Blaine, thought that such a movement could help in reducing the European social and political impact and promote undisputed resolution of inter-linked issues of the US with Latin countries. The American attempt to enter into a treaty with eleven Latin countries for the resolution of issues could not succeed as no Latin country ratified the agreement later. Argentina was giving competition to the US to lead the region in the matter of creating economic and political impressions in South America; it boycotted the opening session of the Pan American conference (Hall and Coerver 21). The US wars in the Caribbean region were fought with the aim of ex panding the US impression strategically against Cuba and Puerto Rico. The two ocean issues focused on the significance of an Isthimian canal, increasing US stakes in Central America. The US came to recognize the critical role of the navy, an issue of top concern for the upcoming President Theodore Roosevelt. The expansionary intentions of the US in the Caribbean region created worries even in far-flung countries, as Chile and Argentina, over the US war initiative to get political and economic leverage in the hemisphere. There can be no doubt that the US took only first step in the right direction of freeing a colony, but only to become an expansionary power later. Monroe Doctrine is a proof of American defensive policy turning offensive. The American war paved the path for its becoming a global power, which was incidentally its first phase of aggressiveness through interventionist policy in the aligned area of its stakes (Hall and Coerver 21). Latin American revolutionaries were und er the wrong impression that the US would help their freedom movement but to their dismay, the US approach was cautionary. The government preferred to remain neutral. The US had doubts that any ousting of the European powers from the Hemisphere would lead to democratization of institutions. A policy shift in the US approach was seen only when Monroe became its president, but the US waging a war on Mexico was a planned attack of a powerful nation on

Development from Conception to 16 Years Essay Example for Free

Development from Conception to 16 Years Essay E1- The age group I have chosen to describe is birth to 3 year olds on their physical development and communication and language development. In this age range the physical development changes from birth where they generally don’t do anything which develops as between 3 – 6 months the child can hold a rattle for a moment, reaching for a toy, putting toys in their mouth, lifting their head up, moving their arms to indicate wanting to be picked up and rolling over. This development changes much more as when the child is 9 – 18 months as they can grasp objects, can sit unsupported, can crawl , can point at objects, start to use a spoon and self-feed, start to walk, start to scribble and build a tower of three blocks. Then at 2 years the child can draw circles and dots, can use spoons to feed their self’s effectively, can run, climb on furniture and use sit and ride toys. At 3 years the child can do all the stuff from the ages before but also turn the pages of a book, wash and dry their own hands, run forwards and backwards, kick a stationary ball and throw a ball as this develop is done with the help of the child’s family as the encourage the child’s physical development. The communication and language development happens because at this age there co-operation from early motherese by asking them to show you objects and then learn to follow simple instructions but their communication and language develops as first all the can do is cry and make cooing noises which then turns to babbling at 6 – 10 months where they â€Å"goo† and â€Å"ma† as the child blends vowels and consonants together to make tuneful sounds. Then at around 12 months this develops to the child saying â€Å"momma† and â€Å"dada† as they start to show facial expressions and gestures but can now combine sounds. From 1 – 2 years they learn more words so they can make mini sentences when they speak and manage to name things when you point to something, and from 2 – 3 years they can communicate well and manage to ask questions and say full sentences as at this age there is a large increase in a child’s vocabulary combined with an increase in the use sentences. E2- The age group I have chosen to describe is 3 – 7 year olds on their physical development and communication and language development. In this age range the physical development changes from being 3 years and being able to just learning to walk and run, walk on their tiptoes, wash and dry their hands, put a coat on and off and use a spoon to feed them self’s without the  food spilling. To when they are 4 – 5 years where the child should start being able to button and unbutton their own clothing, cut simple shapes, put puzzles together specifically for their age range, write their name, form letters, draw recognisable pictures, cut out shapes with scissors, draw around a template, walk on a line, hop on one foot, skip with a rope, run quickly avoiding objects and use a variety of large equipment on their own (e.g. slide, swings†¦). Then at the age 6 – 7 years the child should be able to join handwriting, cut shapes out accurately, make detailed dra wings, tie and untie shoelaces, hop, skip and jump confidently, chase and dodge others, balance on a beam and use a bicycle. This is because in this age the child is helped through their physical development by their parents, family, teachers and peers as they encourage the child. Communication and language development happens very effectively in this age range as at 3 – 4 years they are able to ask questions and be fascinated with answers given to them by saying â€Å"if† to find out what happens, say their name age address and be more accurate in speaking how they pronounce words. At 4-7 years the child tries to understand the meaning of words, talk more confidently and begins to be more and more fluent, manages to add vocabulary all of the time in their speech, begin to share ideas, begin to realise different situations and define what objects are, this is because in this age range a child masters the basic skills of language and masters the reproduction of most sounds. E3- One theoretical perspective linking to E1 and E2 is Chomsky’s theory of language development. His theory is a nativist theory as he suggests that humans have a built in ability to learn a language. Chomsky states that children have a â€Å"Language Acquisition Device† (LAD) which encodes the major principles of a language into a child’s brain. Chomsky’s theory also states that children are able to use language so accurately from an early age because they only have to learn the new vocabulary and apply the structures from the LAD to form sentences. Chomsky believes that they cannot be learning the language purely through imitation as the speech around them is often broken and ungrammatical. Even with extremely complex languages children will become fluent in their native language by the age of 5 or 6. A second theoretical perspective linking to E1 and E2 is Skinner’s theory of language development. Skinner’s theory is a nurture or behaviouristic theory. According to Skinner’s theory a child initially  acquires through an operant process this means that the child learns voluntarily without any external force so learning of its own free will and without any sort of pressure. According to Skinner the whole process is based upon 4 elements as it is stated on slideshare.net which are â€Å"stimulus, response, reinforcement and repetition†. For example a child will make a sound if they want something. If the child gets the response it wants they will associate that sound with the act or response and will continue to use it to achieve that response. Skinner believes that learning language is no different from learning anything else and anything which is lodged in the mind of the child becomes part and parcel of the child’s life. E5- for my observations I have done a tick chart, time sample and written narrative on a child aged 3 years and 11 months E6- In order to maintain confidentiality throughout the observations each child is referred to as child A, B or X rather than their names being used so that other people do not recognise who we are observing should they know the child. Each setting is referred to in a general form such as primary school, pre-school and nursery. The information gathered is only accessible to the observer and in some cases the teacher or a high member of staff if something is noticed that is either of a concern or needs addressing. Also maintaining confidentiality is very important in a setting as it shows respect to people so then they can trust you so if they have any concerns then can come and tell you. But if a child is at risk confidentially may be broken if a practitioner thinks child protection should know. D1- The observations that I carried out show that child A struggles to recognise numbers and letters in general. This may be because they are a kinaesthetic learner and is more confident in absorbing information through practical methods rather than through visual methods. This suggests that child A needs more help with their numbers and writing so to help we could plan activities to help do these which are more appropriate to the child’s learning style and suggest at home they practise counting and writing to develop on this to get them up to the same or a similar level as the rest in their year. Also the observations show that child A is not yet confident about showing and talking to the rest of the class at show and tell, this may be because the child is very shy which could be because the child is not used to being at the school yet and doesn’t feel confident enough as they might still not know everyone and become shy because they  have never noticed or spoke to s ome of their peers. D2- the observations in E4 can help with planning to meet the child’s needs as from observing you can see the child’s interests and find the best way to help them reach the next level of development or ways to maintain a desirable behaviour. Doing observations also helps early years practioners learn more about the age group they are working with so then they will be able to plan activities to each individuals learning styles and individual needs. For example the child I observed in E4 is not very confident talking to the whole class at show and tell so from knowing that I would plan for them to do group work with friends at first then try and mix groups so she still has 2 friends with her so they can make new friends with the people in the class they haven’t spoken to, to try and gain confidence to talk to all other peer’s in the class. Also the child turned out to be a kinaesthetic learner so while planning I would make sure there are activities to just get on with and do so the child can do activities that are to their interest and learning style as well as trying things that are not their favourite learning style but my help them in some way. C- Confidentiality and objective observation are both subjects that are seen as important; this is because confidentiality is very important in teaching and for practioners to keep confidentiality which means they can only speak of things they have seen in the workplace to other members of the staff or supervisors if it is a concern, but no one else outside of the placement should be informed. By using confidentiality we are assuring the safety of the child and their family. Also we are able to make and keep a reputation for ourselves and the setting so we gain the trust of parents, guardians and the local community by protecting information and the children plus working to a child’s best interest. Each child and their family are diverse as they all have their own differences so if we include every child in an observation it shows to be unbiased. The issues which are essential to confidentiality are personal attitudes and values, sharing information, safe storage of information, working with parents, legal requirements and polices.

Operational Logistics of Ikea Essay Example for Free

Operational Logistics of Ikea Essay 1. Introduction IKEA is a Swedish company which was founded in 1943 with its headquarter in Denmark. IKEA succeeded on its low cost strategy which is able to offer a wide range of stylish home furniture with good design and functional at competitive pricing. It carries a range of nearly 10,000 products and is well known across the world. IKEA is also recognized as a socially responsible and environmental friendly company. Currently, there are 287 IKEA stores in 26 countries. In year 2011, IKEA has gained the total sales of 25. 2 billion (in EUR). IKEA was also the first company in the world to realize the benefits of flat pack furniture in 1956. With this flat pack method its does not only help to save material, but is also saves the transportation costs with efficient distribution and warehouse storage space. Franchises are part of IKEA expansion plan. All the franchised are granted by Inter IKEA System B.V.The IKEA Group which has over 267 stores in 25 countries and franchisees outside IKEA Group in 16 other countries/territories. The Swedwood Group is part of IKEA Industry Group to manufacture and distributes wood and controls the entire value chain. Consisting of some 50 production units and offices in 10 countries across the continent. They are driven by their vision of achieving excellence in transforming wood into quality furniture and focused on continuous improvements in order to maintain competitiveness in the market. 2. IKEA Global Supply Chain IKEA is also recognized as a global strategic firm as most of the IKEA’s stores operations are under Ingka Holding BV which is located in the Netherlands. IKEA has an excellent supply chain management with the latest information technology system which is able to gather all the information across their worldwide retail stores, manufacturers, suppliers as well as the distribution centres. IKEA has adopted the integrated JDA software which has increased their overall supply chain visibility and efficiency. In this way, IKEA is able to have more forecasts planning for supplier, warehouse and transportation capacities. IKEA has a large number of suppliers of both furniture and furnishings across the world. IKEA plays an important part to build up good relationships with its suppliers as its helps to create a huge capacity for producing the product through the  worldwide suppliers. Today, IKEA operated more than 28 distribution centres and 11 customer distribution centres in 16 countries across the world. Its main function is to support stock replenishments program. As the location of production facilities focuses heavily on transportation costs, IKEA is able to efficiently distribute mass products with short lead times by concentrating manufacturing in large factories and in specific countries. 3. IKEA Franchising Franchises are part of the IKEA expansion plan. All the franchised are granted by Inter Ikea System B.V. The IKEA Group is the biggest group of franchisees which has over 267 stores in 25 countries. They also have some franchisees outside the IKEA Group in 16 countries. 3.1. IKEA United States IKEA store has one of its franchises in the United States. They own a total of 38 stores which are served by 10 distribution centres in North America. 3.2 E-Commerce on IKEA Atlanta IKEA is also adopting the Business-to-consumer (B2C) ebusiness model. It is an online retail store where customers can do the shopping at anywhere anytime. IKEA USA on-line shopping is also able to provide well-selected items which are similar to the promotional theme of â€Å"from living room to bedroom’ and etc. Customers are able to find suitably priced and stylish home furnishing solutions that suit their needs. This sales method mainly targets end-users. 4. NETWORK DESIGN IKEA has opened biggest logistics Distribution Centre (DC) in Shanghai for Asia-Pacific region, taking advantage on its geographical, government’s support and management. China is the biggest center of finance, economy, and business and shipping, therefore it is recognized as the most important hinge of logistics. In addition, the centre in Shanghai adopts Radio frequency identification (RFID) System that will greatly improve the responsive and quality service to the customer, providing logistics service platform that helps the expansion of the IKEA in Asia. As for Europe IKEA choose Dortmund in southern Germany to be a European distribution centre. It  is because it has geographical advantage at centre of the Europe where IKEA can use rail and road transport for transporting its goods. 4.1 IKEA Atlanta and the DC Savannah For the Distribution Centre in Port Wentworth, Georgia, located near the port Savannah, the products were processed where they should be stored based on the product specifications and demand. It is the primary inventory to IKEA stores in Alberta British Columbia, Utah, Oregon and Washington State. The facility can also supply to other stores across the country when needed. Location was chosen based on the fastest movers closest to the stores for replenishment. That not only improves service times, it also reduces transportation costs. The facility’s location allows it to quickly deliver fast-moving products to IKEA stores in local markets in the south-eastern United States, including North Carolina, Florida and Texas. In North America, DC was equipped with a 13-crane Automated storage and Retrieval (AS/RS) system (via store), featuring a 100 foot-tall high-bay in-house rack system. At full operation, the system can process 600 pallets an hour, or nearly one pallet per minute from each crane. IKEA Atlanta is one of the IKEA stores that are supported by IKEA’s Savannah Distribution Centre. Geographic area is the main reason that IKEA has the DC in Savannah. In terms of transportation, it only needs less than a 4 hours’ drive if goods are delivered by truck and it only takes about 1.3 days to reach Atlanta if delivered by rail. With this speedy transportation, IKEA Atlanta can achieve responsiveness in goods supply to customer for both in-store and online purchase. Unfortunately, there is limitation product from buying on line. Consumer may not able to get some of the needs product on line. 4.2 Savannah Transit time by rail truck 4.3 The Highway and Rail Network The Company is always constantly looked for ways to maximize in each transport. To achieve this goal, packaging was designed in such a manner as to fit the maximum possible products into containers. Plus all DC share similar objectives which is to have lower total cost and improve customer  service at the same time, using of advance technology to emphasis sorting and sequencing material processes, enhancing responsiveness to the customer. 5. OPERATIONS ANALYSIS IKEA’s company main concept is based on a three points: cheap, innovative and stylish. These three points are affecting the IKEA’s product design and development concept. Nowadays, IKEA’s in USA have launched with online retail or E-commerce. E-commerce has been become part of the IKEA’s digital strategy and should be the next big offering from IKEA. Every customer may easy online shopping without travel out, queue, purchases and collects their purchases from the stores. E-commerce or shopping online at IKEA is now become very convenient, enjoy and fun for every customer. Process or step to e-shop at IKEA as per following: 5.1 Operation logistics for E-commerce The whole process cycle take about 2 to 3 days depending on the customer order time. 1.The successful online order will transfer to IKEA Delivery Planning System. 2.Planning System will send the data to Savannah Distribution Center. 3.Savannah DC will do the order picking and packing. 4.Goods will be sending out to customer by Savannah DC team. 6. CUSTOMER RELATIONSHIP MANAGEMENT IKEA’s in USA has run the business with Customer Relationship Management (CRM) and provide the E-commerce applications. Customer Relationship Management (CRM) with E-commerce applications that enable IKEA’s easily to view the both interaction channel and profitable sales channel for consumers and business customers via internet. With CRM, IKEA’s can allow their customers with convenient self-services and a personalized Web experience. The E-commerce applications also helping IKEA’s in service operations and strengthens sales to reducing the customer service calls and transaction costs. Features and Functions of CRM of E-commerce processes: IKEA’s have use the latest technology to ensure all the personal information which customer submitted through the internet website such as credit card numbers, address and other information are under secure, stable and  reliable. IKEA’s have using the SSL technology which allows it to be transmitted securely over the internet without accessing to it by anyone else. Successful to secure the customer loyalty will achieve the company goal and target in the following: Increasing the customer online spending on IKEA product Can reducing marketing, advertising and communication cost Can reduces data and information maintenance cost by giving customers authorities to update personal details such as address details, contact number, email address and requirement on the IKEA website. To achieve the customer service and satisfaction, IKEA have set up the strategy in the following: Hire the right people Bring in the employees who have more experience on the customers’ skill and knowledge in order to develop the customer service focus such as to have better communication with customers, pleasant, motivated and cooperative. Also, can retain those customers that are desirable to keep. Provide orientation and training IKEA have provided the necessary training for each employee to maintain the customer services standards and also can improve on communication skills with the loyalty customers. Set the standard for customer service IKEA have set the clear standard for performance such as Enable Company to establish, monitor, and control quality. 7. Risk During development stage, thousands of tests were carried out on IKEA products each year. And more tests are conducted during production. Once a product is approved for production, IKEA will reviewed and decide whether additional risk assessment testing is required for any proposed changes to the product or to the production method. IKEA ensure that banned chemicals such as formaldehyde and phthalates don’t exceed their requirements. IKEA requires suppliers to order certified products testing by third party auditors. Likewise, IKEA has a third-party accredited test laboratory that  is certified each year by external auditors. Accused for Logging Ancient Trees in Russia Swedwood, whom IKEA’s fully owned production subsidiary which was founded in 1991, was found irresponsibly logging Russia’s ancient trees of over 300 years old. And as a whole, IKEA are under the heat internationally especially in the forestry industries. This has been a huge issue because natural grown trees take centuries to grow. And it’s these trees that has greater biodiversity and could stabilize the climate by locking carbon in the soil to reduce global warming. In their defence, IKEA forest manager, Anders Hildeman mentioned they have been working with the NGOs, and they have been working with the scientists to develop these inventory methods. Though there are old trees present, that do not mean that it’s high conservation value. Species, size of the area, exposition, position has to take into considerations to define them as High Conservation Value Forests (HCVF). Hildeman welcomes WWF’s (World Wide Fund of Nature) recommendations for a full certification control audit. And had invited FSC’s (Forest Stewardship Council) for a control audit from their accreditation body to avoid any doubts and that we are following the Russian FSC. 7.1 Sustainability Taking a leading role towards a low carbon society In support to reduce carbon dioxide emission, IKEA are working together with WWF to investigate on how to calculate climate-positive aspects from what they do together with their customers. Majority of carbon dioxide emissions related to IKEA come from material extraction, suppliers, customer transportation, and the use and disposal of products. And all these are areas that IKEA can only indirectly influence. In order to influence the society, IKEA has to put these into practice first. They are walking towards to installing photovoltaic (solar) panels to turn sunshine into electricity in around 150 stores and distribution centres over the next few years. The panels will provide these buildings with 10-25 percent of their electricity need. When they plan a new IKEA store, good public transport is an important consideration, and in many cities they offer free shuttle buses between the city centre and the store. IKEA Foundation contribution to UNICEF Since 2001, IKEA has taken part in basic social services to help children in underdeveloped and developing countries like India and Haiti. Contributing to UNICEF’s work through philanthropic donations, sales of UNICEF Greeting Cards and many more has been IKEA’s key of support for over 10 years. In addition to that, IKEA has committed more that $200 million both in cash and in-kind donations to UNICEF’s programs making them the largest corporate cash donor. What makes IKEA a true partner, is the company’s deep commitment to social responsibility and their direct engagement with issues affecting children. In addition to providing financial support for child protection, education and health programs, they work together to provide expertise and knowledge gained over the years on addressing labor issues in the supply chain. Forest Project with WWF for Nature WWF (World Wide Fund for Nature) collaborate with external organizations in a number of forestry projects in order to contribute to the development of responsible forestry practices and policies. To date, there are 13 forest projects by IKEA and WWF. These projects aim to increase forest areas with responsible management practices, combat illegal logging, support forest certification and promote responsible timber trade. 8. Conclusion From the research we found, we notice that IKEA has a good strategy in sourcing from the raw material from suppliers to the location of distribution centre and store. Their strategy is also to keep their product in low pricing. Overall IKEA is still very success in the business with the  concept of keeping low price policy. From customer point of view, they are able to enjoy the stylish furniture and functional with low and suitably price. IKEA also success in managing the product quality, prices with supplier by maintaining the good relationship with their worldwide suppliers. We also notice that IKEA vision is â€Å"to create a better everyday life for the many people† which is hang on every store. Till today, IKEA is still continuing finding the effective way to further reducing the cost. 9. Implementation IKEA Singapore should consider implementing E-commerce instead of focusing on their in-store shopping business. There are 2 stores here in Singapore, in Alexandra Road (West) and Tampines (East). Poh Tiong Choon Logistics (PTC) was hired as their 3rd Party Logistics (3PL); they are located within IKEA at Alexandra. Other than transportation, PTC also provides installation services on behalf of IKEA. All necessary information; from product measurements, product descriptions, product amount and product comparisons has already made available in their website. In term of online payment Singapore is considered as the most secure country as IDA (Infocomm Development Authority of Singapore) which helps businesses to leverage ecommerce’s benefit where both businesses and consumers confident with the mark of TrustSg. Why customers should purchase online †¢Most of the IKEA’s products are consider bulky †¢Save traveling time †¢Save time from long queues for payment †¢Save time from long queues for taxi †¢Product measurements information made available online †¢Check for stock availability online

The Mtc Touch Mission Marketing Essay

The Mtc Touch Mission Marketing Essay MTC touch is one of two mobile operators in Lebanon currently with more than 2 million subscribers. Since 2002 the mobile telecom sector is owned by the government and operated by 3rd party firms, thus MTC Touch is no anomaly, it is owned by the government and managed by Zain Group. As for competition MTC Touch is competing with its Rival Alfa the second mobile operator. MTC Touch mission Clearly defined missions can be managed better, to help assess MTC Touch business mission we will follow the four main points: Purpose, Strategy, Behaviors and Value (Campel Yueng, 1991) Purpose MTC Touch is committed to excellence and clearly states that Enhancing peoples lifestyle is one of its top missions through application and maintenance of Quality management system that is ISO compliant (Touch, n.d.) Strategy MTC Touch is embracing every opportunity to improve and optimize its products and services and be an active contributor to the community (Touch, n.d.) Behavior Standards MTC Touch is betting on its high level of professionalism and internal coordination by providing a special place to work (Touch, n.d.) Value MTC Touch believes in adding value to its Stakeholders and its customers through continuous innovation, performance and quality MTC Touch Marketing Lebanon was notorious for its slow internet, In Late 2011 MTC Touch launched its 3.9G network and offered five new data packages, ranging from 10$ to 99$, and three new blackberry services, ranging from 1.5$ to 4.5$ a week, urged by market forces to develop variety of marketing mixes (Borden, 1964) . Market Orientation MTC Touch operates domestically in a Business to Consumer marketing fashion; it is worth looking at the Market Orientation and its evolution within MTC Touch, and assess the main components: customer orientation, competitor orientation and inter functional coordination (Stanley Narver, 1994). To accommodate to its customer value chain which is evolving with time and to create superior value for its customers MTC Touch was urged to continuously improve current services and launch new services. By knowing its rival Alfa short-term weakness, which was in the process of launching 3G, and with the launch of more advanced and latest 3.9G technology, MTC Touch demonstrated well developed competitor orientation practices. MTC Touch knew that for successful release of the new products they have to build a swat team to coordinate internally which demonstrated strong focus on inter-functional coordination demonstrated by the launch of its products in sync with network upgrade, marketing campaign and distribution facilities. It is clear that the market orientation is serving the global strategy goal declared in MTC touch mission, This gives us how close to the customer they aim to be and how effective they are in responding to market changes (Baines, et al., 2011). Effective marketing strategy requires homogeneous segmentation of market in response to market heterogeneity, understanding the needs and providing the right products (Baker Hart, 2008). The following illustrates the segmentation and different factors known as the marketing environment affecting the MTC Touch marketing mix. The Marketing Environment Factors that affect the marketing mix are known as the marketing forces, this section will shed the light on those factors that affected MTC Touch marketing mix, in a differentiated marketing approach. The Socio-cultural environment pushed MTC Touch to release variety of products for business users, teenagers, light and heavy users, as failing to adapt to such changes through changes in products mix will ultimately have bad impact on companies (Baines, et al., 2011) , it is always good to understand the variation in income in individuals life time and its influence on buying trends (MarketingTeam, n.d.). The economical environment which has direct impact on consumer behaviors (Borden, 1964) where it identifies how much people can spend buying products, urged MTC Touch to release products at different prices. The Technological environment which is shifting more towards mail and web based marketing in current technology evolution era (Sclater, 2005) was demonstrated through MTC Touch advertisements utilizing Facebook, websites, tweeter and YouTube. The Legal and governmental environment in Lebanon of which companies have to follow strict regulations over pricing, promotions and advertising (Borden, 1964), The Dilemma here was to attack rivals network and products given that direct comparison is banned. The industrial environment represented by realizing the size, strength, motivations and attitudes of direct competitor (Borden, 1964) ,which is ALFA this case, as a result MTC touch rushed to upgrade its network and responded to the pressure of booming Smartphones and the incredibly data hungry applications to satisfy its customers. The Ecological environment puts more pressure caused by Government and MTC Touch being committed to be eco-friendly, as consumers are becoming more worried about the impact of products on the environment (Baines, et al., 2011);MTC touch green success comes in the form of replacing obsolete generators and use eco friendly ones to reduce pollution and also demonstrated by the launch of several green services such as ATM recharge, online recharge, credit transfer, bill e-pay and online provisioning (Touch, n.d.). Apart from external factors listed above another forces affected the marketing mix which are related to consumer behaviors. The consumer behavior factors of which we consider, the individual part where customers are in need for high speed internet to stay connected to work and social hubs in a world of smartphones, Roamers are in need and looking for high speed internet services that match with to their home countries, MTC Touch was missing huge amount of unidentified revenue, the sociological part presented through the influence of other consumers either friends or family members that are already aware of such products such as inbound Roamers (Baker Hart, 2008) Segmentation This section will examine the segmentation procedures used by MTC Touch which were based on profile, behavioral and psychological criteria, good segmentation identify the groups that are worth looking at, the underserved and the dissatisfied (Yankelovich Meer, 2006). Behavioral based on consumers usage of mobile internet, social, functionality and people being so attracted to technology Profile based on demographics such as age, income, occupation and education Psychological based on consumers interest, personality and their lifestyles. MTC Touch launched products targeting roamers and extensive consumption customers as marketing today is becoming more focused on smaller but profitable segments in a way to be more efficient and effective (Duncan, 2002). The Marketing Mix Marketing is a key management discipline (Marketing, n.d.) In which MTC Touch considers it as a philosophy for reaching new customers by offering different marketing mix to different segments, and to be a successful one it should have the four rights: product, place, time and price (Marketing, n.d.). Product Through this product mix offerings MTC Touch tried to enhance customer perception by maximizing the customer benefit of their offerings (Borden, 1964) , they were able to reach new business segment through their blackberry products, this launch was coupled with several intangible services such as Credit Transfer, online provisioning and free mobile app to manage and monitor usage Price By launching different products, MTC touch tried to target different market segments business and personal, they even launched same product in different prices but different consumption cap, which enabled them to reach both low and high income market segments. Promotion To promote their new products, MTC Touch covered different aspects advertisement, PR and branding where it made use of TV, Radio, website, creating weekly episodes to maintain online hype and interaction and billboards (Lynx, 2012).in conjunction with the launch MTC Touch had plenty of offers such as free prepaid to postpaid switch, Free night data usage, 40% discount on night voice calls and all day on Sunday. The Bati2 campaign, in English (too slow), won the first prize in Dubai international advertisement festival, MTC Touch challenge due to regulations was to communicate to customers that the new 3.9G network is faster than the rivals 3G network and the solution was speedy and amigo with a mission to find anything faster than 3.9G. Results were instantaneous, Bati2 was everywhere in tweets, jokes, comments on sports, politics and the latest news, on facebook, it was even on popular TV programs. As a result MTC Touch added over 200 000 new subscriptions within 6 weeks (Lynx, 2012) Place MTC Touch reaches everyone anywhere, recharge cards available in MTC Touch retail stores, market Shops, Fuel Stations, Mobile outlets, online charging is also another option, ATM recharge and even Credit transfer between MTC Touch customers. Packaging Aligning their branding strategy with packaging, MTC Touch stresses on the High Speed message, all recharge cards comes out with Speedy and Amigo on the cover People MTC Touch fell short in this area, They didnt have the competitive edge in both presales and post sales support, appropriate training was not provided for call center employees, there is no process defined for submitting a support ticket, The Retail employees dont have enough information about the released products and were not a help to customers to best select the product that fits Evolution of influencing Forces We are living in a dynamic world with continuous changes of behaviors, of which the successful firm has to adapt to those changes and shall predict consumers and competitors responses to its products, a firm that is always seeking opportunities and creating them, a firm that has foresight and observing market signals whether they are natural, economical, social, industrial or technological (Borden, 1964). The marketing mix is nothing but a solution to a problem at a given time and should never be constant or fixed, markets evolve and become more challenging, marketing mix should be as well in continuous motion responding to markets, to consumers, to competitors and to other external forces (Borden, 1964). MTC Touch and influencing Forces The economical factor; Lebanon is passing through difficult times and the mobile rates are still highest if compared to the region despite the current reduction in prices. Further reduction in prices may be faced with legal constraints from the government. The Technological factor; in the era of social media where people posting their bad perception of products online and in reach of everyone, The Legal, governmental and political factor; changing prices is limited by government, political issues continue to evolve in Lebanon and the whole region which will have impact as Leading political parties will always aim to have more control on the telecommunication sector through changing the management team , thus impacting the whole firm strategy. The government is planning to release a third license in Lebanon ,as a result this will redistribute the market share, another negative note would be low prices offered by the new entrant as it will be given a grace period in terms of offers and prices. The industrial factor; Telecom sector is dynamically evolving and todays technology could be obsolete by tomorrow, MTC Touch rival is in plan to upgrade their network to 3.9G by then MTC Touch will lose their technological edge, Data usage is surging due to the introduction of smartphones. Consumer behaviors are rapidly changing, high speed internet and being socially connected is becoming more a need not a demand, and Consumers are looking for services that fit their needs. Response to Changes MTC Touch should always be creative and innovative in terms of developing and adjusting its marketing mix, should follow the trend and respond to its customers by always being up-to-date in terms of technologies and offered products, should always target the underserved consumers by offering new products or by adapting its current marketing mix. MTC Touch should have more focus on Relationship marketing with consumers and distributors to increase their sense of loyalty, to engage consumers in developing or adjusting products; more focus on integrated marketing through communicating with consumers, try to answer their questions, get their feedback; more focus on Internal marketing through aligning the vision with stakeholders and employees, giving them sense of involvement. Marketing Research Marketing research is the process of gathering, analyzing and communicating information to provide the business with insight to assist taking marketing decision for future activities to successfully satisfy consumers through understanding their needs, motivations and ambitions (Baines, et al., 2011). Marketing research methodology process consists of different stages with a continuous feedback loops to help go back and assess work done or take corrective actions (MarketingTeam, n.d.). The process starts with defining a problem or an opportunity where the precise definition will aid shaping the market research objectives through better understanding of the needed information. Possible triggers are market conditions, competitor actions, market share or consumer behaviors. Research Approach development, decides how to proceed with the activities, what data is needed and how to collect it, how to coordinate internally or with the researcher to make the research more comprehensive. Research design development, selects the research method to be followed whether it is descriptive, exploratory or casual research, this stage also decides the selection of research agency, whether to go in-house or outsource. Data Collection and sampling, Data sources can be secondary or primary data and will be collected based on selected research method, this may include observational, Qualitative or Quantitative method, while Survey Methods can take any of the following forms: by telephone, interviews or by email (Malhotra Peterson, 2001). Analysis and presentation, analysis will be performed Depending on the nature of collected data and collection method used (Baines, et al., 2011) Reporting, this step is as important as the whole process as it is the communication method to convey the research message in a well interpreted and understandable format to decision taking people. Market Research in MTC Touch Marketing research in MTC Touch is triggered either by identifying a problem or an opportunity. MTC Touch utilizes two sources for marketing research activities, Internal marketing department or consultancy research Agents depending on the identified issue. Outsourced activities fall under the research agency responsibility with MTC Touch being a support. Case Study 1: Mobile market penetration is low (53%) MTC Touch in collaboration with Lebanese ministry of telecommunications (MoT) which is the owner of the telecom sector in Lebanon noticed that the market penetration is as low as 53 % end of 2008; they triggered a marketing research to address the problem and identify possible solutions (TRA, n.d.). Problem: Mobile market penetration is low at 53%, while neighboring countries are enjoying 100+% mobile penetrations Research Findings: The research aimed at understanding the behaviors of customers, the market structure, challenges and drivers. The research covered different categories such as mobile, internet and data. The main purpose was to shed light on issues such as penetration, usage habits, improvements and needs. Research was conducted by a consultancy market research firm which included surveys in face to face meetings and interviews fashion, with residential customers, corporate customers in a way to cover representative quotas for age, gender and socio-economic classes and different business sectors covering all Lebanese counties, also concluded interviews with providers covering topics like: objectives, plans, service offerings and regulatory implications. The data collected showed that 47% of the target group is non-mobile users and the reasons were either they dont need a mobile, evident among old people (55-64), or because of expensive call rates. Other issues were highlighted such as the short validity of prepaid cards, Very low awareness of value added services and calling rates among customers. As for areas of improvement the results came as follows, 89% of respondents were willing for reduction in costs whilst 43% for better service (TRA, n.d.). Main problem was related to product, price, promotion and customer satisfaction. Recommendations and Actions: Focusing on the research finding and recommendations, MoT in collaboration with MTC Touch decided to undertake a 40% discount on all calls in offpeak hours, introduced new prepaid cards at new rates and different validity time where cost of ownership is 55% cheaper and new packages are 27% cheaper than active packages, new recharge vouchers at different validity time, new SIM cards and codes, New postpaid cards at new rates up to 36% discount on local calls and 20% on local sms, discounted rates on international sms and calls up to 20%.Introduce new friends family plans at a 40% discount for two selected numbers. Apart from above recommendations, the research mentioned several service improvements and customer satisfaction recommendations. Things like permitting subscribers to recharge during validity period, Provide extensive training to employees, Point of Sale (PoS) and customer care centers to support new offerings, Enhance distribution agreements to expedite promotion of new offerings and launch marketing campaign to raise customers awareness for all new products. Results: Post execution results as of December 2011; shared by MoT and MTC Touch, showed tremendous success, a 28% increase in mobile penetration, increase in revenues as reported by ministry of telecommunication and increase in customer satisfaction, mtc touch maintained its leadership position at 59% market share. Analysis: The case study illustrates marketing research approach with MTC Touch and how it influence decisions related to marketing mix for new offerings. The study shows that the problem was related to Product, Price and promotion in specific, communication and awareness. The research started by defining the problem and then selecting best approach to tackle it and prepare the right mix. It gives evidence that a well designed market research addressing root cause of the problem will achieve splendid results; it shows how the segmentation of the problem helped to tackle it in different ways. Market Research Improvement The technology evolution and the globalization of markets introduced firms to new markets and new ways of conducting market research, information being available and in reach of customers urges the management to the need of hearing consumers, better understand their needs, ambitions and behaviors, thus marketing research became the mean to link management and consumers (Malhotra Peterson, 2001). Technology enhanced the effectiveness and efficiency of market research and led to increase dependency on it, The availability of huge data warehousing enhanced it through computer assisted techniques, The availability of industry and government research reports made it much easier to acquire information, The ability to save huge number of transactions increased the accuracy and The availability of internet and its nature being available to everyone and the amount of information reachable made execution faster, easier and at lower costs. (Malhotra Peterson, 2001) To improve its Market research and marketing mix, MTC Touch should be more active in the social media domain, as social sites such as Facebook, YouTube and Twitter are available to everyone, MTC Touch should listen to what customers say, understand their needs and behaviors and perceive feedback on its new products. MTC Touch should be more involved in analytical analysis methods, as Data often lends itself to statistical analyses to extract as much information as possible (Emblemsvà ¥g, 2005). The huge amount of data they possess including customers usage records, network trends and customer behaviors, the amount of tools they have to monitor customer experience and network performance, All this can play an important role in engaging customers passively in their market research, can help them understand the effect of all factors on the marketing mix and measure its efficiency to help model new marketing mix. They can use such data to find patterns, behaviors and correlations and use such correlations to optimize the marketing mix.

Greed and the Death of Professional Sports Essay -- Argumentative Pers

Greed and the Death of Professional Sports "Show me the money," screamed Rod. "C'mon Jerry, show me the money!" We vividly remember this famous line from the hit movie, Jerry Maguire. The greedy football player, Rod Tidwell, screams these unforgettable lines trying to convince his agent that he will not settle for any less than a top dollar salary as the flashy Arizona Cardinal wide receiver. This scene exemplifies what has happened to professional sports in recent years. The focus of professional sports has evolved from one of teamwork and camaraderie to one of avarice and greed. The specific problems in recent years that have stemmed off this overwhelming greed include exorbitant salaries, lockouts (or work stoppages) in professional sports, and the growing disparity among team payrolls. Most recognize these issues as major problems; however, others overlook the greed and see validity in the financial aspect of today's sports world. They argue that professional sports are thriving and should not be modified. They also contend that sometimes lockouts are unavoidable and are often the only way to work out problems. The opposition reasons that professional teams with huge payrolls deserve all the money because they worked hard to get where they are. They argue that most players work hard to become great athletes and therefore they deserve enormous salaries. They also plead that lockouts are healthy for professional sports because they help each sport continually evolve and adapt to new problems it faces. While the opposition does not notice the gr... ...roblems though, or they will lose everything. Works Cited Abert, Daniel. "Pact Ends NHL Lockout." Monthly Labor Review 118 (1995): 76. "Baseball Owners Approve Interim Revenue Sharing." Available Online: www.espnet.sportzone.com/editors/mlb/features/0321meeting.html Bergman, Ray. "My Baseball Dream." Baseball Parks 1 (1996): 1. Dortch, Shannon. "The Future of Baseball." American Demographics 18 (1996) 25-30. Jerry Maguire. Dir. Cameron Crowe. Perf. Tom Cruise, Cuba Gooding Jr. Tri- Star Pictures, 1996. Licter, Richard. "Magical Season." Milwaukee Journal Sentinel 12 Oct. 1998, 1. McGraw, Dan. "Baseball Celebrates, Fans Yawn." US News. 2 Nov. 1998, 1. NFL on CBS. Writ. Tom Weinert. Perf. Al Michaels, Henry Tevers, and Brian Green. CBS, New York. 26 Nov. 1998.

Population Control in China Essay -- Essayas Papers

Population Control in China â€Å"Vigilantes abduct pregnant women on the streets and haul them off, sometimes handcuffed or trussed, to abortion clinics. [Some] aborted babies cry when they are born (Steven Mosher).† This quotation shows one method how China tries to carry through its population control in a manner which is very cruel and against human rights. We, Western people, do not understand why China needs a population control and why this control has to be carried out so harshly. But why had China to control its population? From 1949 on, Mao Zedong feared war with the United States or the Soviet Union. â€Å"China’s millions [of people] were the country’s primary weapon against technologically superior enemies.† The Chinese population grew explosively, with a growth rate of more than 2% per year until 1970. Deng Xiaoping saw the problem in the population explosion and invented the one-child family in 1979. 1981 the one-child policy was introduced nationwide. This policy was effective in the cities, but in the rural areas the goal of minimizing population growth was unsuccessful. But why did the one-child policy work in cities and not in rural areas? The problem in China is the desire for having a male descendant. Every Chinese family wants to have one boy to continue their family name. In rural families the desire for sons is even higher because boys have more workforce than girls, and rural families needed the workforce for maintaining their farms. Because of the urge to have a son, many baby girls were killed or given to orphanages after they were born. In the mid 80s infanticide of girls was so high that the government loosened its one-child policy a little bit for rural families. According to the new policy, rural famili... ...ingly to the Chinese Prime Minister Zhu Rongji (1999), â€Å"China will continue to enforce its effective family planning policy in the new century in order to create a favorable environment for further development.† The one-child policy will probably be carried out until 2050. Bibliography: Xiaokang, Su; Xue, Yuan. â€Å"The humanitarian and technical dilemmas of population control in China.† Journal of International Affairs, Winter 96 http://www.indiana.edu/~easc/pages/easc/curriculum/china/1995/geography/lessoon6/rl.htm http://www.pop.org/china http://www.geography.about.com/library/weekly/aa092799.htm?once=true& http://www.hhs.se/EIJS/anomaly/COneKid.htm Graham, Hutchings. Modern China; A Guide to a Century of Change. Cambridge: Harvard University Press,2001 Robert E., Gamer. Understanding Contemporary China. Boulder and London: Lynne Rienner, 1999 Population Control in China Essay -- Essayas Papers Population Control in China â€Å"Vigilantes abduct pregnant women on the streets and haul them off, sometimes handcuffed or trussed, to abortion clinics. [Some] aborted babies cry when they are born (Steven Mosher).† This quotation shows one method how China tries to carry through its population control in a manner which is very cruel and against human rights. We, Western people, do not understand why China needs a population control and why this control has to be carried out so harshly. But why had China to control its population? From 1949 on, Mao Zedong feared war with the United States or the Soviet Union. â€Å"China’s millions [of people] were the country’s primary weapon against technologically superior enemies.† The Chinese population grew explosively, with a growth rate of more than 2% per year until 1970. Deng Xiaoping saw the problem in the population explosion and invented the one-child family in 1979. 1981 the one-child policy was introduced nationwide. This policy was effective in the cities, but in the rural areas the goal of minimizing population growth was unsuccessful. But why did the one-child policy work in cities and not in rural areas? The problem in China is the desire for having a male descendant. Every Chinese family wants to have one boy to continue their family name. In rural families the desire for sons is even higher because boys have more workforce than girls, and rural families needed the workforce for maintaining their farms. Because of the urge to have a son, many baby girls were killed or given to orphanages after they were born. In the mid 80s infanticide of girls was so high that the government loosened its one-child policy a little bit for rural families. According to the new policy, rural famili... ...ingly to the Chinese Prime Minister Zhu Rongji (1999), â€Å"China will continue to enforce its effective family planning policy in the new century in order to create a favorable environment for further development.† The one-child policy will probably be carried out until 2050. Bibliography: Xiaokang, Su; Xue, Yuan. â€Å"The humanitarian and technical dilemmas of population control in China.† Journal of International Affairs, Winter 96 http://www.indiana.edu/~easc/pages/easc/curriculum/china/1995/geography/lessoon6/rl.htm http://www.pop.org/china http://www.geography.about.com/library/weekly/aa092799.htm?once=true& http://www.hhs.se/EIJS/anomaly/COneKid.htm Graham, Hutchings. Modern China; A Guide to a Century of Change. Cambridge: Harvard University Press,2001 Robert E., Gamer. Understanding Contemporary China. Boulder and London: Lynne Rienner, 1999

Deontology and the Categorical Imperative

First, let us examine what it means to act in a deontological manner. Demonology is â€Å"the normative ethical position that Judges the morality of an action based on the action's adherence to a rule or rules† (â€Å"Ethics-virtue†, Standard Encyclopedia of Philosophy). For someone to act in a deontological manner, he must follow a course of action not because it causes the greatest amount of good to either themselves or others, but because it is the â€Å"right† thing to do. A deontological believes that it is their â€Å"duty† to follow these moral imperatives, and it is these values which are the basis which Emmanuel Kant bases his Categorical Imperative on.In Kantian, a theory of demonology developed by Emmanuel Kant based on his Categorical Imperative, we should make decisions based on our duty to others and that it is not the action's consequences which make it right or wrong, but the motives of the individual who is carrying them out (Kant, Emmanue l. 1780. â€Å"Preface†). For example, if I say, I do not murder other human beings because I would not wish others to murder, I am behaving deontological because as a society we would not wish murder to become a universal rule.Similarly, I would not wish someone to secretly defraud Investors and embezzle company money, but more on that soon. If a person is to act in this decidedly UN;deontological manner, they might have justified it in one of two likely other manners. The first non-deontological theory we someone could operate with is utilitarianism. In this moral theory, â€Å"the proper course of action is the one that maximizes utility, specifically defined as maximizing happiness and reducing suffering† (Utilitarianism. N. D. ) In Wisped. Retrieved January 20, 2013, from http:// ordering others, we still do not wish this to occur but this time it is because the act of murder does not maximize happiness as a society. The loss of an individual in this manner would detract from the whole be it either from a production stand-point, or because of the emotion detriment it brings others. Misuse of a corporation's funds could be Justified in a certain scenario, so we will add this to our toolbox of motives for now.A second non-deontological moral theory we must examine is the idea of egotism. With egotism, a person's primary drive is to enhance their own interests – be they intellectual, physical, societal, or otherwise – over the interests of others (Egotism. (n. D. ) In Wisped). Within the context of our example about murder, an egotist does not wish for murder to exist simply because he or she would not wish to be murdered. Within the scope of business operations, this ideology would seem to form the basis of most practices.While the advancement of a corporation would be paramount in the eyes of those with the most vested interest, this moral guideline can be disastrous in a society that does not share this belief as the rule of th e land. Let us now look at two of the ethical problems raised by the Delphic Communications case. The first problem we will examine is the fact that Delphic was using two different sets of accounting books, one with doctored numbers that was given to investors, and one which showed the true finances and what was being manipulated for the fraudulent figures.This, according to testimony produced by James R. Brown, Dahlia's former vice president of finance (Grant, 2004, p. CLC). Members of the Riggs family were ultimately indicted for looting the company of more the $100 million and aiding $2 billion in debt. Regardless of an argument of either this being a cover-up in order to hide the Riggs family's personal use of company funds, or merely a tactic to delay investor outrage in order to settle outstanding debts incurred by Delphic operations, this cannot be considered a deontological based maneuver.Adherence to ones duty to the company and its core operations is contrary to these kind s of behavior. Also, under no circumstance would lying biblically about a company's well- being in a capitalistic society be considered as being desirable as a normative rule. At best, if this were done as to buy the company time to right its finances, this action could be eschewed as utilitarian if the underlying goal was to prevent panic on Wall SST. And to maximize society's net worth.Likelier, this was an egotistic based motive in order for the Riggs family to continue their practices of using the company as their personal â€Å"piggy-bank† as it were. There is evidence of this being the case based upon the next ethical issue we will address. During the course of investigations carried out in the course of this case, it was covered that members of the Riggs family had also used corporate money to finance a golf-course on private family property of theirs (The SEC, 2002).Much like the previously mentioned ethical problem, it is difficult to determine in what, if any, way t his action could be eschewed as either a deontological or categorically imperative decision. If it were the norm for members of any company with access to corporate funding to use them on private projects without prior approval, there would be few corporations which would be able to operate in much of any capacity. Dominant having misappropriated funds that were allocated for actual business operations.Even when viewed in light of a utilitarian stand-point, the Jobs which would have been created through the construction and operation of said golf-course would not have warranted an unauthorized expenditure of this magnitude outside of the company's normal business operations. The member of the Riggs family who authorized the use of these funds should have instead chosen to use his own capital in order to finance this endeavor if it was truly that necessary. Utilizing Dahlia's none in order to build this project falls categorically within the scope of an egotist method of reasoning.Th ese couple examples were but a few highlights that were uncovered during the course of the Delphic indictment. Members of the Riggs family might not have seen an end to their empire had they taken a step back and evaluated not only the consequences of their actions, but the rationale behind what they were doing. Demonology and categorical imperatives, like most morale methodologies, are difficult to apply in every scenario. Doing what is right for the sake of its rightness, or because t is your duty to perform in a specific way can fail in an instance of grave social importance.As instanced in the threaded discussion this week, if a programmer of nuclear missile technologies learns of an attack by his employer against another nation does his or her duty lie with the attacker or those who would be attacked? Of the moral decision making tools discussed in this paper, Egotism, Utilitarianism, Demonology, and Categorical Imperatives all provide a different answer to the question in hand . The members of the Riggs family might still feel they are in the eight if their ill gains were greater than the pain of imprisonment from a strictly Egotistic model.

Political party in france

General Introduction The Parties have become a major player In politics In the late nineteenth century. The functioning of political regimes is deeply committed to the existence of these political parties that did not exist in the eighteenth century and were still embryonic in the early nineteenth century. In the totalitarian, one-party organizing manipulation. This explains the importance of parties in this type of regime.The importance of parties is also true In pluralist democracies because there Is a democratic competition : intention between political parties that compete for the conquest of Institutions and power. As the parties have a monopoly of electoral offer, they effectively control all elected offices, this means that the party has a virtual monopoly on the selection of leaders. For all these reasons, if we want to understand how liberal democracies work, one must understand how a political party works. What is a political party?A political party is an organized associat ion that brings together citizens united by a common Ideology or philosophy, which she seeks fulfillment , with the goal of inquest and exercise of power. This Is an organization In the service of an Idea. The political environment is not the same everywhere. It may give a different country to another characteristic of a locality to another. These characteristics result in particular the diversity of political parties, but also systems of parties that are not uniform. In France, the role of political parties has been enshrined in the Constitution of 1 958 (art. 4), which since 1999 also gives their mission Is to promote equal access for women and men to electoral mandates and elective functions. Law f 11 March 1988 on the financing of political parties said they form and pursue their activities freely, they are endowed with legal personality and can take legal action. ) The French political system can often seem bewildering and difficult to follow. Compared to Britain or the ASSAI, France seems to have a plethora of political parties.Politicians, supposedly of the political right, may be heard defending positions more often held by political parties of the left in many other countries, and In recent French history, a good proportion of the economic liberation's that has taken place In France has been pushed through by governments of the left. ‘-Type of political parties In a country, political parties are not all identical. Several factors can help to distinguish the number and quality of members, voting, discipline or schools of thought.Depending on each element, we will have several types of parties. The most common distinction In political science remains that which Is established by Maurice Diverge between Mass Party and Cadre Party. We must therefore distinguish different types of parties: A- The Cadre Party The Cadre Party was born in the nineteenth century. The Cadre Party it's a parties they are parties of notables (resulting in a first time, the bourgeoisie or aristocracy) and traditionally are right or center. Example: the Radical Party in France.The first parties were historically Cadre Parties. It was Initially parliamentary groups together the reputation, prestige, and sometimes money. All these parties remain poorly structured. The authority is exercised within the party executive is both personal and decentralized. It normally operates at the district and national bodies cadre parties are little more than the Juxtaposition of local influences. B- The Mass Party The Mass Party was born in the early twentieth century with the development of Socialism and Communism.Their goal is the transformation of society and the creation of a new social order. For this, they rely on a structured and hierarchical organization and a large number of members and ensuring financial autonomy and supervision of party voters ; Example: the Socialist Party in France Unlike Cadre Parties, which are created spontaneously, Mass Parties were the result of a conscious . Notable party executives are reluctant to defend extreme positions, specially if they are contrary to their interest.These considerations explain the emergence in the late nineteenth century Mass Parties and the fact that the first of them were socialist parties. Two objectives necessitate the creation of a Mass Party: compensation by the number of low social influence of the proletariat and educational purposes. The operation of the Mass Party rigorously apply democratic principles. Members are similar to the electorate. They elect delegates to the congress who meet regularly and take the most important decisions: adoption and amendment of the statutes, election management bodies.